The entities Alex Moss documents, the relations between them, and the evidence behind each one. This is the readable companion to entitymap.json, published under the EntityMap v1.0 specification.
Person
Technical SEO and WordPress specialist based in Manchester. Principal SEO at Yoast and co-founder of FireCask.
With over 20 years experience in online and omnichannel marketing, I have helped brands of all sizes build and grow their online presence as well as help increase conversion, acquisition and loyalty. Focussed heavily on product innovation in Search and agentic developments.
Alex Moss: Technical SEO Consultant, WordPress and AI search - published by Alex Moss
Organization
FireCask, where Alex Moss is co-founder and director.
I co-founded FireCask in 2013. A small agency specialising in SEO, AI Search optimisation, content marketing, email marketing and digital PR. As well as this we are a leading WordPress development and design agency, having built hundreds of sites from simple to the highly technical.
Alex Moss: Technical SEO Consultant, WordPress and AI search - published by Alex Moss
Organization · Wikidata
Yoast, where Alex Moss is principal seo & product innovator.
Yoast helps power SEO best practice for nearly 14 million websites spanning both WordPress and Shopify. At Yoast I contribute towards product innovation, development & planning, brand authority & awareness, speaking and attending events as well as co-presenting the monthly podcast The SEO Update by Yoast.
Alex Moss: Technical SEO Consultant, WordPress and AI search - published by Alex Moss
Service
I have personally audited hundreds of websites to help ensure websites and online assets are built with SEO best practice.
PRODUCED_BY Alex MossI have personally audited hundreds of websites to help ensure websites and online assets are built with SEO best practice.
Alex Moss: Leading SEO Consultant and speaker based in the UK - published by Alex Moss
Service
Covering everything from conception to execution, I can produce complete online marketing strategy documents in order to help growth and conversion.
PRODUCED_BY Alex MossCovering everything from conception to execution, I can produce complete online marketing strategy documents in order to help growth and conversion.
Alex Moss: Leading SEO Consultant and speaker based in the UK - published by Alex Moss
Service
AI is changing the way people search for information. As a result, sites now need to ensure they are agentic ready so that AI-based tools and platforms can ingest your site in the best and most efficient way possible.
PRODUCED_BY Alex MossAI is changing the way people search for information. As a result, sites now need to ensure they are agentic ready so that AI-based tools and platforms can ingest your site in the best and most efficient way possible.
Alex Moss: Leading SEO Consultant and speaker based in the UK - published by Alex Moss
Service
I have been working with WordPress since 2009, having built hundreds of sites for global brands. Today still work with WordPress but also with other platforms and vibe coding tools to help produce production-ready assets for the web (such as this website, which was designed with Claude Design and de
PRODUCED_BY Alex MossI have been working with WordPress since 2009, having built hundreds of sites for global brands. Today still work with WordPress but also with other platforms and vibe coding tools to help produce production-ready assets for the web (such as this website, which was designed with Claude Design and developed with Claude Code and Astro).
Alex Moss: Leading SEO Consultant and speaker based in the UK - published by Alex Moss
Service
I have been speaking at industry events for over a decade, speaking about all things related to SEO, WordPress and the agentic web. I also provide training for both in-house and agency teams.
PRODUCED_BY Alex MossI have been speaking at industry events for over a decade, speaking about all things related to SEO, WordPress and the agentic web. I also provide training for both in-house and agency teams.
Alex Moss: Leading SEO Consultant and speaker based in the UK - published by Alex Moss